About the Speaker:Neha Sharma, Product Manager at OCharge (Kenya based rewards mobile app) Neha is a self-taught UX designerWith more than 13 years of experience, she has transformed her career from working on innovation projects at organizations like IBM to helping product teams convert ideas into tangible product conceptsEnjoys brainstorming on what features to focus on, UX design and creating beautiful and simple visuals and complete App flowsShe is also exploring ideas on the impact of AI on education and emerging product user experiencePreviously worked as: IT Project Manager at IBMDiscussion around:Improve conversion: Get unique insights such as know your usersFind issues: Data can pinpoint problem areas which can become a focusImpact: Measure your design using A/B testing Who should attend? UX researchers/designers Product managers Growth hackers